{"id":233690,"date":"2024-12-05T15:29:42","date_gmt":"2024-12-05T14:29:42","guid":{"rendered":"https:\/\/todaycycling.com\/?p=233690"},"modified":"2024-12-05T15:29:42","modified_gmt":"2024-12-05T14:29:42","slug":"le-groupe-polti-renouvelle-son-partenariat-avec-le-team-polti-visitmalta-pour-2025","status":"publish","type":"post","link":"https:\/\/todaycycling.ovh\/index.php\/2024\/12\/05\/le-groupe-polti-renouvelle-son-partenariat-avec-le-team-polti-visitmalta-pour-2025\/","title":{"rendered":"Le Groupe Polti renouvelle son partenariat avec le Team Polti VisitMalta pour 2025"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Le Groupe Polti prolonge son engagement dans le cyclisme professionnel en renouvelant son partenariat avec le Team Polti VisitMalta pour la saison 2025. Fort du succ\u00e8s de la saison pr\u00e9c\u00e9dente, qui a vu l&rsquo;\u00e9quipe disputer de nombreuses courses internationales et obtenir une visibilit\u00e9 significative, notamment lors du Giro d&rsquo;Italia, Polti confirme ainsi son attachement au monde du cyclisme. Cette d\u00e9cision s&rsquo;inscrit dans la continuit\u00e9 de l&rsquo;engagement historique de l&rsquo;entreprise dans ce sport.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lire aussi\u00a0<\/strong>: D\u00e9couvrez le\u00a0<a href=\"https:\/\/todaycycling.com\/cyclisme-calendrier-world-tour-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">calendrier UCI WorldTour 2025<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fort de l&rsquo;exp\u00e9rience de la saison 2024, le Groupe Polti prolonge son parrainage du Team Polti VisitMalta. Ce partenariat, dirig\u00e9 par Ivan Basso et Alberto Contador, a permis \u00e0 l\u2019\u00e9quipe de se distinguer \u00e0 l\u2019international, notamment lors du Giro d\u2019Italia. En 2024, l\u2019\u00e9quipe a couru 144 jours, parcourant plus de 28 000 km \u00e0 travers 16 pays, mettant en valeur les valeurs de respect, d\u2019innovation et de durabilit\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gr\u00e2ce \u00e0 une exposition m\u00e9diatique de plus de 860 heures sur dix pays, la marque Polti a vu sa notori\u00e9t\u00e9 augmenter de 3 %, avec des produits phares comme le Vaporella et le Vaporetto en t\u00eate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour 2025, Polti, aux c\u00f4t\u00e9s de Visit Malta, souhaite amplifier encore son impact \u00e0 travers des actions innovantes et en parfaite harmonie avec l\u2019ADN de l\u2019entreprise. Le partenariat sportif continue de jouer un r\u00f4le cl\u00e9 dans l\u2019expansion de la marque sur le march\u00e9 international.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lire aussi<\/strong>&nbsp;: Ne rien manquer de&nbsp;<a href=\"https:\/\/todaycycling.com\/actualite-cycliste\/\">l\u2019actualit\u00e9 du cyclisme<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.actirise.com\/?utm_source=todaycycling.com&amp;utm_campaign=intext\"><\/a><a href=\"https:\/\/www.actirise.com\/?utm_source=todaycycling.com&amp;utm_campaign=intext\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Le Groupe Polti prolonge son engagement dans le cyclisme professionnel en renouvelant son partenariat avec le Team Polti&hellip;","protected":false},"author":3,"featured_media":233692,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[26],"tags":[23,24,58],"class_list":["post-233690","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualite-cycliste","tag-23","tag-24","tag-team-polti-visitmalta","cs-entry","cs-video-wrap"],"_links":{"self":[{"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/posts\/233690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/comments?post=233690"}],"version-history":[{"count":0,"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/posts\/233690\/revisions"}],"wp:attachment":[{"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/media?parent=233690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/categories?post=233690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/todaycycling.ovh\/index.php\/wp-json\/wp\/v2\/tags?post=233690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}